MATCHA IS A
GRUNGE TWIST ON
LATTE MAKEUP
September 1, 2024 by Cat Quinn
If you’re looking to add an extra shot to your Latte Makeup, consider energizing matcha. Reinterpreting the soft glam makeup look, Matcha Latte introduces green eye shadow for a fresh take on the trend.
Inspired by the natural green tea powder, matcha stands apart from other green eye makeup shades. “It has an earthiness to it that’s quite wearable,” says Terry Barber, M·A·C Creative Director of Makeup Artistry. “I like bright hues that have a bit of a dirtiness to them – almost like they’ve been polluted slightly with brown or grey.”
With trends like swampcore and fairycore dominating beauty and fashion, marshy neutral tones like matcha have never been more popular. “It’s got enough weirdness to it for it to be exciting and still quite complementary to the skin tone and eye colour,” says Barber.
Smudged out with a warm Eye Kohl shade like Costa Riche, the colour takes on a whole new, slightly grunge aesthetic. “When people use colourful eye shadows, they think they have to be clean,” says Barber. “Try blending one shadow on top of the other until you get a gorgeous sludge on the lids. That’s not a negative word in my world of beauty.”
Inspired by the natural green tea powder, matcha stands apart from other green eye makeup shades. “It has an earthiness to it that’s quite wearable,” says Terry Barber, M·A·C Creative Director of Makeup Artistry. “I like bright hues that have a bit of a dirtiness to them – almost like they’ve been polluted slightly with brown or grey.”
With trends like swampcore and fairycore dominating beauty and fashion, marshy neutral tones like matcha have never been more popular. “It’s got enough weirdness to it for it to be exciting and still quite complementary to the skin tone and eye colour,” says Barber.
Smudged out with a warm Eye Kohl shade like Costa Riche, the colour takes on a whole new, slightly grunge aesthetic. “When people use colourful eye shadows, they think they have to be clean,” says Barber. “Try blending one shadow on top of the other until you get a gorgeous sludge on the lids. That’s not a negative word in my world of beauty.”
SHOP MATCHA LATTE
Get the Matcha Latte look with the Connect In Colour Eye Shadow Palette: Hi-Fi Colour.
Connect In Colour Eye Shadow Palette: Hi-Fi Colour
300 AED
12.2 g
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Squirt Plumping Gloss Stick
115 AED
2.3 g / .08 oz
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“I LIKE BRIGHT HUES THAT HAVE A BIT OF A DIRTINESS TO THEM – ALMOST LIKE THEY’VE BEEN POLLUTED SLIGHTLY WITH BROWN OR GREY.”
—TERRY BARBER, M·A·C CREATIVE DIRECTOR OF MAKEUP ARTISTRY
Elevate your Latte Makeup look with a shot of matcha-inspired eye shadow.
Layer your eye shadows for a grunge take on green eye makeup.
HOW TO GET THE MATCHA LATTE TREND
LOOK 1: Embrace green eye makeup with earthy tones influenced by your favourite latte.
- Sweep shade My Kid Could Make That from the Connect In Colour Eye Shadow Palette: Hi-Fi Colour onto lids.
- Top using Powder Kiss Soft Matte Eye Shadow in Per-Suede Me for an earthy matcha tone.
- Line upper and lower lash lines using Eye Kohl in Costa Riche.
- Stack on infinite layers of M·A·CStack Mascara in Chestnut Stack.
- Smooth on Lustreglass Sheer-Shine Lipstick in Mars To Your Venus.
Connect In Colour Eye Shadow Palette: Hi-Fi Colour
300 AED
A technicolour 12-pan eye shadow palette with pigment packed colour in one-swipe for limitless artistic looks.
Powder Kiss Soft Matte Eye Shadow
80 AED
A pillow-soft, matte, pressed-powder eye shadow with an ultra-creamy texture that delivers a beautifully diffused, blurring effect on lids.
(2)
M·A·CStack Mascara
155 AED
An endlessly buildable, clump-resistant mascara that stacks on infinite layers of volume and length.
Try matcha one day and bright blue the next with the Connect In Colour Eye Shadow Palette: Hi-Fi Colour.
Connect In Colour Eye Shadow Palette: Hi-Fi Colour
300 AED
A technicolour 12-pan eye shadow palette with pigment packed colour in one-swipe for limitless artistic looks.
Pair your green eye shadows with Eye Kohl in Costa Riche for a dirty matcha look.
LOOK 2: Take a sip of this matcha-inspired green eye makeup trend.
- Smooth Paintstick in Landscape Green onto lids.
- Sweep shade My Kid Could Make That from the Connect In Colour Eye Shadow Palette: Hi-Fi Colour overtop, then add Powder Kiss Soft Matte Eye Shadow in Per-Suede Me as a final layer for an earthy matcha tone.
- Line upper lash lines using Eye Kohl in Costa Riche, intensifying the outer corners with Eye Shadow in Carbon.
- Stack on infinite layers of M·A·CStack Mascara.
- Line lips using Lip Pencil in Chestnut, then smooth on Squirt Plumping Gloss Stick in Simulation.
Connect In Colour Eye Shadow Palette: Hi-Fi Colour
300 AED
A technicolour 12-pan eye shadow palette with pigment packed colour in one-swipe for limitless artistic looks.
Powder Kiss Soft Matte Eye Shadow
80 AED
A pillow-soft, matte, pressed-powder eye shadow with an ultra-creamy texture that delivers a beautifully diffused, blurring effect on lids.
(2)
M·A·CStack Mascara
155 AED
An endlessly buildable, clump-resistant mascara that stacks on infinite layers of volume and length.
(2)
Lip Pencil
100 AED
An ultra-precise lip liner in a wide range of creamy shades designed for shaping, lining or filing in lips.
Squirt Plumping Gloss Stick
115 AED
A plumping gloss stick that nourishes and conditions lips with translucent colour and non-sticky shine.
Terry Barber, M·A·C Creative Director of Makeup Artistry, shares his perspective on the Matcha Latte trend.
EXPLORE MORE M·A·C TREND